{"id":5767,"date":"2023-02-01T04:04:01","date_gmt":"2023-02-01T04:04:01","guid":{"rendered":"https:\/\/www.hnjournal.net\/?page_id=5767"},"modified":"2023-02-01T04:04:10","modified_gmt":"2023-02-01T04:04:10","slug":"4-2-38","status":"publish","type":"page","link":"https:\/\/www.hnjournal.net\/en\/4-2-38\/","title":{"rendered":"\u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0643\u0623\u062f\u0627\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 (\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629: \u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0627\u0644 \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629)<\/strong>"},"content":{"rendered":"

\u062f. \u0634\u0631\u0641 \u0627\u0644\u062f\u064a\u0646 \u0633\u0644\u064a\u0645\u0627\u0646 \u0623\u062d\u0645\u062f \u062d\u0633\u06461<\/sup><\/strong> \u062f. \u0622\u0644\u0627\u0621 \u0639\u0628\u062f\u0627\u0644\u062d\u0627\u0641\u0638 \u062d\u0645\u0648\u062f\u0629 \u0645\u0648\u0633\u06492<\/sup><\/strong><\/p>\n

1<\/sup> \u0623\u0633\u062a\u0627\u0630 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u060c \u062c\u0627\u0645\u0639\u0629 \u0634\u0646\u062f\u064a\u060c \u0627\u0644\u0633\u0648\u062f\u0627\u0646.<\/p>\n

2<\/sup> \u0623\u0633\u062a\u0627\u0630 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u060c \u062c\u0627\u0645\u0639\u0629 \u0634\u0646\u062f\u064a\u060c \u0627\u0644\u0633\u0648\u062f\u0627\u0646<\/p>\n

HNSJ, 2023, 4(2); https:\/\/doi.org\/10.53796\/hnsj4238<\/p>\n

Download
\n<\/a><\/p>\n

\u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0646\u0634\u0631: 01\/02\/2023\u0645 \u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0642\u0628\u0648\u0644: 15\/01\/2023\u0645<\/p>\n

\u0627\u0644\u0645\u0633\u062a\u062e\u0644\u0635 <\/strong><\/p>\n

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<\/a>Research title <\/strong><\/p>\n

Pricing policies as a tool to achieve consumer satisfaction<\/strong><\/p>\n

(Case Study: Dal Food Group)<\/strong><\/p>\n

Dr. Sharaf Al-Din Suleiman Ahmed Hassan 1<\/sup> Dr. Alaa Abdel Hafez Hamuda Musa 2<\/sup><\/strong><\/p>\n

1<\/sup> Associate Professor of Marketing, Shendi University, Sudan.<\/p>\n

2<\/sup> Assistant Professor of Business Administration, Shendi University, Sudan<\/p>\n

HNSJ, 2023, 4(2); https:\/\/doi.org\/10.53796\/hnsj4238<\/p>\n

Published at 01\/02\/2023 Accepted at 15\/01\/2023 <\/strong><\/p>\n

Abstract <\/strong><\/p>\n

The study aimed to identify pricing policies and its reflection in achieving consumer satisfaction, and to know the relationship between pricing policies and consumer satisfaction. The study used the analytical descriptive approach, and relied on the questionnaire as a tool for collecting data and information from a soft purposive sample of (40) employees of the Dal Food Group in Khartoum State. The questionnaire was analyzed by means of the statistical analysis program (SPSS). The study concluded that there is a positive correlation between pricing policies and consumer satisfaction, and the interest of production companies in pricing policies maintains existing customers and attracts potential customers. The study recommended that production institutions should study and analyze customer behavior to provide appropriate prices that fulfill their aspirations and loyalty, and increase interest in pricing policies of production institutions to provide the best services to achieve consumer satisfaction.<\/p>\n

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\u0623\u0647\u0645\u0640\u064a\u0629 \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0640\u0629:<\/strong><\/p>\n

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    \n
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    \u0623\u0647\u0640\u0640\u0640\u062f\u0627\u0641 \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0629<\/strong>: \u062a\u062a\u0645\u062b\u0644 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0641\u064a \u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0627\u0644\u062a\u0631\u0627\u0628\u0637\u064a\u0629 \u0628\u064a\u0646 \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u064a\u062a\u0641\u0631\u0639 \u0645\u0646\u0647\u0627:<\/p>\n

      \n
    1. \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0627\u0644\u0637\u0631\u0642 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0641\u064a\u0647.<\/li>\n
    2. \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0627 \u0641\u064a \u0632\u064a\u0627\u062f\u0629 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643.<\/li>\n
    3. \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0641\u064a \u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0627\u0644 \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u0644\u0641\u062a\u0631\u0629 (2017 \u2013 2021\u0645).<\/li>\n<\/ol>\n

      \u0641\u0631\u0636\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u064a\u0629 \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0640\u0640\u0640\u0640\u0629:<\/strong><\/p>\n

      \u062a\u0648\u062c\u062f \u0639\u0644\u0627\u0642\u0629 \u0630\u0627\u062a \u062f\u0644\u0627\u0644\u0629 \u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u062a\u0631\u0627\u0628\u0637\u064a\u0629 \u0628\u064a\u0646 \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643.<\/p>\n

      \u0645\u0646\u0647\u0640\u0640\u0640\u0640\u0640\u0640\u062c \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0640\u0640\u0640\u0640\u0629: <\/strong><\/p>\n

      \u0627\u0639\u062a\u0645\u062f\u062a \u0647\u0630\u0647 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u062a\u0627\u0631\u064a\u062e\u064a \u0641\u064a \u0639\u0631\u0636 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0630\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u0645\u0648\u0636\u0648\u0639 \u0627\u0644\u062f\u0631\u0627\u0633\u0629\u060c \u0648\u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0627\u0633\u062a\u0646\u0628\u0627\u0637\u064a \u0641\u064a \u062f\u0631\u0627\u0633\u0629 \u0645\u0634\u0627\u0643\u0644 \u0648\u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0648\u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0648\u0635\u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a \u0641\u064a \u062c\u0645\u0639 \u0648\u062a\u062d\u0644\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0625\u0644\u0649 \u062c\u0627\u0646\u0628 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u062d\u0627\u0644\u0629\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u0631\u0646\u0627\u0645\u062c (SPSS) \u0644\u062a\u062d\u0644\u064a\u0644 \u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0648\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u0637\u0631\u0642 \u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629.<\/p>\n

      \u062d\u062f\u0648\u062f \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0629 :<\/strong><\/p>\n

      \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u0632\u0645\u0627\u0646\u064a\u0629 <\/strong>: \u062e\u0644\u0627\u0644 \u0627\u0644\u0641\u062a\u0631\u0629 \u0645\u0646 ( 2017\u0645 _2021\u0645) .<\/p>\n

      \u0627\u0644\u062d\u062f\u0648\u062f\u0627\u0644\u0645\u0643\u0627\u0646\u064a\u0629<\/strong> : \u0648\u0644\u0627\u064a\u0629 \u0627\u0644\u062e\u0631\u0637\u0648\u0645 \u2013 \u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0627\u0644 \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629.<\/p>\n

      \u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 : <\/strong>\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0639\u0627\u0645\u0644\u064a\u0646 \u0628\u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0627\u0644 \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629.<\/p>\n

      \u0645\u0635\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0627\u062f\u0631 \u0648\u0623\u062f\u0648\u0627\u062a \u062c\u0645\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a :<\/strong><\/p>\n

      \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0623\u0648\u0644\u064a\u0629<\/strong> : \u062a\u062a\u0645\u062b\u0644 \u0641\u064a : \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0628\u0627\u0646\u0629 \u0648\u0627\u0644\u0645\u0644\u0627\u062d\u0638\u0629.<\/p>\n

      \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629<\/strong> : \u062a\u062a\u0645\u062b\u0644 \u0641\u064a \u0627\u0644\u0643\u062a\u0628 \u0648\u0627\u0644\u0645\u0631\u0627\u062c\u0639 \u0648\u0627\u0644\u0645\u062c\u0644\u0627\u062a \u0648\u0627\u0644\u062f\u0648\u0631\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629 \u0628\u0645\u0648\u0636\u0648\u0639 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0634\u0628\u0643\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062f\u0648\u0644\u064a\u0629.<\/p>\n

      \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u062f\u0631\u0627\u0633\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0629 : <\/strong><\/p>\n

      \u062a\u062a\u0643\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0645\u0646 \u0623\u0631\u0628\u0639\u0629 \u0645\u062d\u0627\u0648\u0631 \u062a\u062a\u0645\u062b\u0644 \u0641\u064a \u0623\u0633\u0627\u0633\u064a\u0627\u062a \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0645\u0648\u0636\u0648\u0639 \u0627\u0644\u062f\u0631\u0627\u0633\u0629\u060c \u0648\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a \u0644\u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0628\u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0627\u0644 \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u060c \u0643\u0645\u0627 \u0627\u0634\u062a\u0645\u0644\u062a \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0639\u0644\u0649 \u062e\u0627\u062a\u0645\u0629 \u0648\u062a\u0634\u062a\u0645\u0644 \u0639\u0644\u0649: \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0627\u0644\u062a\u0648\u0635\u064a\u0627\u062a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629 \u0648\u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0645\u0631\u0627\u062c\u0639 \u0627\u0644\u062a\u064a \u062a\u0645\u062a \u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0646\u0629 \u0628\u0647\u0627 \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 .<\/p>\n

      \u062b\u0627\u0646\u064a\u0627\u064b: \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0633\u0627\u0628\u0642\u0629:<\/strong><\/p>\n

      1\/ \u062f\u0631\u0627\u0633\u0629 (\u0645\u062d\u0645\u062f \u0648\u0622\u062e\u0631\u0648\u0646\u060c2017\u0645): <\/strong>\u0647\u062f\u0641\u062a \u0647\u0630\u0647 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0625\u0644\u0649 \u062f\u0631\u0627\u0633\u0629 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u062a\u0633\u0639\u064a\u0631\u064a\u0629 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u0644\u0644\u0647\u064a\u0626\u0629 \u0627\u0644\u0642\u0648\u0645\u064a\u0629 \u0644\u0633\u0643\u0643 \u062d\u062f\u064a\u062f \u0645\u0635\u0631 \u0641\u064a \u0646\u0648\u0627\u062a\u062c\u0647\u0627 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0630\u0644\u0643 \u0644\u0644\u0648\u0642\u0648\u0641 \u0639\u0644\u0649 \u0645\u062f\u0649 \u062c\u062f\u0648\u0649 \u062a\u0644\u0643 \u0627\u0644\u0633\u064a\u0627\u0633\u0627\u062a \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0639\u0627\u0626\u062f\u0627\u064b 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      \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0646\u0638\u0631\u064a:<\/strong><\/p>\n

      \u0623\u0648\u0644\u0627\u064b: \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631:<\/strong><\/p>\n

      \u064a\u0639\u062a\u0628\u0631 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0623\u062d\u062f \u0627\u0647\u0645 \u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u060c \u062d\u064a\u062b \u064a\u0639\u062a\u0628\u0631 \u0627\u0644\u0639\u0646\u0635\u0631 \u0627\u0644\u062b\u0627\u0646\u064a \u0628\u0639\u062f \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u0639\u0628\u0631\u0647 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0633\u0639\u0631 \u0644\u0644\u0645\u0646\u062a\u062c \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0630\u064a \u064a\u064f\u0631\u0627\u0639\u0649 \u0641\u064a\u0647 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0648\u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/p>\n

      \u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u062a\u0633\u0639\u064a\u0631: <\/strong> \u0647\u0648 \u0641\u0646 \u062a\u0631\u062c\u0645\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0641\u064a \u0648\u0642\u062a \u0645\u0639\u064a\u0646 \u0648\u0645\u0643\u0627\u0646 \u0645\u0639\u064a\u0646 \u0644\u0644\u0633\u0644\u0639 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0645\u0639\u0631\u0648\u0636\u0629 \u0625\u0644\u0649 \u0642\u064a\u0645\u0629 \u0646\u0642\u062f\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0629 \u0627\u0644\u0645\u062a\u062f\u0627\u0648\u0644\u0629 \u0641\u064a \u0627\u0644\u0645\u062c\u062a\u0645\u0639. <\/strong>(\u0645\u062d\u0645\u062f\u060c2003).<\/p>\n

      \u0645\u0641\u0647\u0648\u0645 \u0648\u062a\u0639\u0631\u064a\u0641 \u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631:<\/strong> \u0625\u0646 \u0633\u064a\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0639\u0628\u0627\u0631\u0629 \u0639\u0646 \u062f\u0644\u064a\u0644 \u0641\u0644\u0633\u0641\u064a \u0623\u0648 \u062d\u062f\u062b \u0645\u0639\u064a\u0646 \u0645\u0635\u0645\u0645 \u0644\u0644\u062a\u0627\u062b\u064a\u0631 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u0631\u0627\u0631\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629\u060c \u0641\u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u062a\u0639\u0637\u064a \u0645\u0646\u0627\u0647\u062c \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u064a \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u0633\u0639\u064a\u0631\u064a\u0629 \u0627\u0639\u062a\u0628\u0627\u0631\u0627\u064b \u0645\u0647\u0645\u0627\u064e \u0641\u064a \u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u060c \u0639\u0631\u0641 (\u0627\u0644\u0639\u0645\u0631 \u060c 2007\u060c 276) \u0627\u0644\u0633\u064a\u0627\u0633\u0629 \u0627\u0627\u0644\u062a\u0633\u0639\u064a\u0631\u064a\u0629 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0642\u0648\u0627\u0639\u062f \u0648\u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0648\u0627\u0644\u062a\u062f\u0627\u0628\u064a\u0631 \u0627\u0644\u062a\u064a \u062a\u062d\u0645\u0644 \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u0648\u0627\u0644\u0630\u064a \u064a\u0643\u0641\u0644 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0629 \u062e\u0644\u0627\u0644 \u0641\u062a\u0631\u0629 \u0645\u062d\u062f\u0648\u062f\u0629\u060c \u0648\u0647\u0646\u0627\u0643 \u0633\u064a\u0627\u0633\u062a\u0627\u0646 \u062a\u0633\u0639\u064a\u0631\u064a\u062a\u0627\u0646 \u0647\u0645\u0627 :<\/p>\n

        \n
      1. \u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0643\u0627\u0634\u0637 (\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u0639\u0644\u0649 \u0645\u0646 \u0627\u0644\u0623\u0633\u0639\u0627\u0631) .<\/li>\n
      2. \u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0643\u0627\u0633\u062d (\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0645\u0646 \u0627\u0644\u0623\u0633\u0639\u0627\u0631) .<\/li>\n<\/ol>\n

        \u062a\u0634\u0643\u0644 \u0627\u0644\u0633\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631\u064a\u0629 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0639\u0627\u0645 \u0627\u0644\u0630\u064a \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644\u0647 \u0625\u064a\u062c\u0627\u062f \u0642\u0631\u0627\u0631\u0627\u062a\u0647\u0627 \u0627\u0644\u0633\u0639\u0631\u064a\u0629 \u0641\u0647\u064a \u062a\u0633\u0627\u0639\u062f \u0645\u064f\u062a\u062e\u0630 \u0627\u0644\u0642\u0631\u0627\u0631 \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0630\u0644\u0643 \u0641\u0647\u064a \u062a\u0642\u0644\u0644 \u0645\u0646 \u062c\u0647\u062f\u0629 \u0641\u064a \u0625\u064a\u062c\u0627\u062f \u0645\u062b\u0644 \u062a\u0644\u0643 \u0627\u0644\u0642\u0631\u0627\u0631\u062a \u0648\u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0633\u0639\u0631\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0646\u0633\u064a\u0642 \u0628\u064a\u0646 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u062a\u064a \u064a\u062d\u0645\u0644\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0644\u0645\u0643\u0648\u0646\u0647 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a .<\/p>\n

        \u0637\u0631\u0642 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 :<\/strong><\/p>\n

        \u0625\u0646 \u0637\u0631\u0642 \u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0647\u064a \u0627\u0644\u0637\u0631\u0642 \u0630\u0627\u062a\u0647\u0627 \u0627\u0644\u062a\u064a \u062a\u0639\u062a\u0645\u062f \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0633\u0644\u0639 \u0641\u064a\u062c\u0631\u064a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u062e\u062f\u0645\u0629 \u0639\u0644\u0649 \u0623\u0633\u0627\u0633 \u0627\u0644\u0643\u0644\u0641\u0629 \u0623\u0648 \u0639\u0644\u0649 \u0623\u0633\u0627\u0633 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0623\u0648 \u0628\u0627\u0639\u062a\u0645\u0627\u062f \u0623\u0643\u062b\u0631 \u0645\u0646 \u0623\u0633\u0627\u0633 \u0645\u0646 \u0627\u0644\u0623\u0633\u0633 \u0627\u0644\u0645\u0630\u0643\u0648\u0631\u0629 \u060c \u0648\u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u064a\u062d\u0642\u0642 \u0627\u0644\u0633\u0639\u0631 \u0644\u0644\u062e\u062f\u0645\u0629 \u062a\u063a\u0637\u064a\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0648\u0647\u0627\u0645\u0634\u0627\u064b \u0631\u0628\u062d\u064a\u0627\u064b \u0645\u0639\u0642\u0648\u0644\u0627\u064b \u0648\u0642\u062f\u0631\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0623\u0645\u0627\u0645 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0627\u0644\u0623\u062e\u0631\u0649 \u060c \u062d\u064a\u062b \u0623\u0646 \u0647\u0648\u0627\u0645\u0634 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0648\u0627\u0644\u0646\u0642\u0644 \u0647\u064a \u0628\u062d\u062f \u0630\u0627\u062a\u0647\u0627 \u062e\u062f\u0645\u0627\u062a \u0648\u0644\u0647\u0627 \u0633\u0639\u0631 \u0623\u0633\u0627\u0633\u064a \u0644\u0630\u0644\u0643 \u062a\u0628\u064a\u0646 \u0644\u0646\u0627 \u0623\u0646 \u0646\u0638\u0627\u0645 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u062b\u0644\u0627\u062b \u0637\u0631\u0642 \u0644\u0644\u062a\u0633\u0639\u064a\u0631 \u0647\u064a :<\/p>\n

          \n
        1. \u0633\u0639\u0631 \u0627\u0644\u0645\u0634\u062a\u0631\u064a<\/strong> : \u0648\u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0627\u0644\u0645\u0628\u0644\u063a \u0627\u0644\u0645\u062f\u0641\u0648\u0639 \u0645\u0646 \u0642\u0650\u0628\u064e\u0644 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0628\u0639\u062f \u0625\u0633\u062a\u0628\u0639\u0627\u062f \u0643\u0627\u0641\u0629 \u0623\u0634\u0643\u0627\u0644 \u0636\u0631\u064a\u0628\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0636\u0627\u0641\u0629 \u0627\u0644\u0645\u0633\u062a\u0642\u0637\u0639\u0629 \u0648\u0645\u0627 \u0634\u0627\u0628\u0647\u0647\u0627 \u060c \u0641\u064a \u062d\u064a\u0646 \u064a\u0634\u0645\u0644 \u0647\u0630\u0627 \u0627\u0644\u0633\u0639\u0631 \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 \u0645\u0646 \u0642\u0628\u0644 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0648\u064a\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0627 \u0627\u0644\u0633\u0639\u0631 \u0644\u062a\u0642\u064a\u064a\u0645 \u0643\u0627\u0641\u0629 \u0627\u0644\u0637\u0644\u0628 \u0623\u0648 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0648\u0633\u064a\u0637 \u0641\u064a \u062c\u062f\u0627\u0648\u0644 \u0627\u0644\u0645\u062f\u062e\u0644\u0627\u062a \u0648\u0627\u0644\u0645\u062e\u0631\u062c\u0627\u062a .<\/li>\n
        2. \u0633\u0639\u0631 \u0627\u0644\u0645\u0646\u062a\u062c<\/strong> : \u064a\u0634\u064a\u0631 \u0644\u0644\u0645\u0628\u0644\u063a \u0627\u0644\u0645\u0633\u062a\u0644\u0645 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u0650\u062c \u0648\u0627\u0644\u0645\u062f\u0641\u0648\u0639 \u0645\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0645\u0637\u0631\u0648\u062d\u0627\u064b \u0645\u0646\u0647 \u0623\u064a \u0634\u0643\u0644 \u0645\u0646 \u0623\u0634\u0643\u0627\u0644 \u0636\u0631\u064a\u0628\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0636\u0627\u0641\u0629 \u0627\u0644\u062a\u064a \u062a\u0645 \u062f\u0641\u0639\u0647\u0627 \u0645\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0648\u064a\u0633\u062a\u0628\u0639\u062f \u0623\u064a \u062a\u0643\u0627\u0644\u064a\u0641 \u0644\u0644\u0646\u0642\u0644 \u062a\u062d\u0645\u0644\u0647\u0627 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u064a\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0627 \u0627\u0644\u0633\u0639\u0631 \u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0645\u062e\u0631\u062c\u0627\u062a \u0643\u0627\u0641\u0629 \u0623\u0648 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644.<\/li>\n<\/ol>\n

          \u062c. \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a<\/strong> : \u0648\u064a\u0634\u064a\u0631 \u0644\u0644\u0645\u0628\u0644\u063a \u0627\u0644\u0645\u0633\u062a\u0644\u0645 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0645\u062f\u0641\u0648\u0639 \u0645\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0645\u0637\u0631\u0648\u062d\u0627\u064b \u0645\u0646\u0647 \u0623\u064a \u0636\u0631\u064a\u0628\u0629 \u0645\u062f\u0641\u0648\u0639\u0629 \u0648\u0645\u0636\u0627\u0641\u0627\u064b \u0627\u0644\u064a\u0647 \u0623\u064a \u0625\u0639\u0627\u0646\u0627\u062a \u0645\u0633\u062a\u0644\u0645\u0629 \u0645\u0639 \u0627\u0633\u062a\u0628\u0639\u0627\u062f \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u0645\u062d\u0645\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c . (\u0623\u0628\u0648 \u0641\u0627\u0631\u0629 \u060c 2001\u060c 120) (\u0627\u0644\u0628\u0643\u0631\u064a \u060c 352 \u060c2008).<\/p>\n

          \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u0633\u0639\u064a\u0631<\/strong> :<\/p>\n

          \u062a\u0639\u0646\u064a \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u063a\u0627\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0633\u0639\u0649 \u0625\u0644\u064a\u0647\u0627 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0645\u0646 \u0648\u0631\u0627\u0621 \u0627\u0644\u062a\u0633\u0639\u064a\u0631\u060c \u0648\u0644\u0645\u0627 \u0643\u0627\u0646\u062a \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0623\u0647\u062f\u0627\u0641\u0647 \u062a\u062a\u0635\u0644 \u0648\u062a\u0624\u062b\u0631 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u0648\u0638\u064a\u0641\u064a\u0629 \u0627\u0644\u0623\u062e\u0631\u0649 \u0643\u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u0645\u062d\u0627\u0633\u0628\u0629 \u0648\u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0641\u0625\u0646\u0647 \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0623\u0646 \u062a\u062a\u0646\u0627\u063a\u0645 \u0648\u062a\u0646\u0633\u062c\u0645 \u0647\u0630\u0647 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0645\u0639 \u063a\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0627\u0644\u0643\u0644\u064a\u0629. \u0648\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u062a\u064a \u062a\u0633\u0639\u0649 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0627\u0644\u064a \u062a\u062d\u0642\u064a\u0642\u0647\u0627 :<\/p>\n

            \n
          1. \u0627\u0644\u0628\u0642\u0627\u0621 <\/strong>:<\/li>\n<\/ol>\n

            \u062a\u0633\u0639\u0649 \u0627\u0644\u0646\u0638\u0645\u0629 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645 \u0625\u0644\u0649 \u0647\u062f\u0641 \u0627\u0644\u0628\u0642\u0627\u0621\u060c \u062d\u064a\u062b \u0623\u0635\u0628\u062d \u0647\u0630\u0627 \u0627\u0644\u0647\u062f\u0641 \u0627\u0645\u0631\u0627\u064b \u0636\u0631\u0648\u0631\u064a\u0627\u064b \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0647\u0627 \u0644\u0623\u0646 \u0646\u062c\u0627\u062d\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u064a\u0639\u0646\u064a \u0628\u0642\u0627\u0621\u0647\u0627 \u0648\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u0647\u0627 \u0641\u064a \u0627\u0644\u0639\u0645\u0644 \u062e\u0627\u0635\u0629 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0645\u062a\u0644\u0643 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062a\u0645\u064a\u0632\u0629 \u060c \u0648\u0644\u0647\u0630\u0627 \u064a\u062a\u0648\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0623\u0646 \u062a\u0639\u0644\u0645 \u0623\u0646 \u0639\u062f\u0645 \u0627\u0636\u0627\u0641\u0629 \u0623\u064a \u0642\u064a\u0645\u0629 (Add value) \u0644\u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0627 \u064a\u0639\u0646\u064a \u062a\u0639\u0631\u0636\u0647\u0627 \u0644\u0644\u0641\u0634\u0644 .<\/p>\n

              \n
            1. \u062a\u0639\u0638\u064a\u0645 \u0627\u0644\u0627\u0631\u0628\u0627\u062d<\/strong> :<\/li>\n<\/ol>\n

              \u062a\u0633\u0639\u0649 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0639\u0628\u0631 \u0647\u0630\u0627 \u0627\u0644\u0647\u062f\u0641 \u0625\u0644\u0649 \u062a\u0639\u0638\u064a\u0645 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0648\u0632\u064a\u0627\u062f\u062a\u0647\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0631 \u0627\u0644\u0637\u0644\u0628 \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0628\u062d\u064a\u062b \u062a\u062e\u062a\u0627\u0631 \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0630\u064a \u064a\u062d\u0642\u0642 \u0644\u0647\u0627 \u0631\u0628\u062d\u0627\u064b \u0645\u0631\u062a\u0641\u0639\u0627 \u0623\u0648 \u062a\u062f\u0641\u0642\u0627 \u0646\u0642\u062f\u064a\u0627\u064b \u0639\u0627\u0644\u064a\u0627\u064b. \u063a\u064a\u0631 \u0623\u0646 \u0647\u0630\u0627 \u0627\u0644\u0647\u062f\u0641 \u0644\u064a\u0633 \u0645\u0646 \u0627\u0644\u0633\u0647\u0648\u0644\u0629 \u062a\u062d\u0642\u064a\u0642\u0647 \u0644\u0645\u0627 \u0644\u0647 \u0645\u0646 \u0635\u0639\u0648\u0628\u0647 \u0627\u0644\u062f\u0642\u0629 \u0641\u064a \u062a\u0642\u062f\u064a\u0631 \u0627\u0644\u0637\u0644\u0628 \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629\u060c \u0648\u062b\u0627\u0646\u064a\u0627\u064b \u0623\u0646 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u062a\u062a\u062c\u0627\u0647\u0644 \u0625\u0644\u0649 \u062d\u062f \u0643\u0628\u064a\u0631 \u0627\u0644\u062a\u0623\u062b\u064a\u0631\u0627\u062a \u0627\u0644\u062d\u0627\u0635\u0644\u0629 \u0639\u0644\u0649 \u0628\u0642\u064a\u0629 \u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0627\u0644\u0623\u062e\u0631\u0649 \u0648\u0643\u0630\u0644\u0643 \u0631\u062f\u0648\u062f \u0623\u0641\u0639\u0627\u0644 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u0627\u0644\u0642\u064a\u0648\u062f \u0627\u0644\u0645\u0641\u0631\u0648\u0636\u0629 \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 .<\/p>\n

              \u062c. \u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u062d\u0635\u0629 \u0627\u0644\u0633\u0648\u0642\u064a\u0629<\/strong> :<\/p>\n

              \u0628\u0639\u0636 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u062a\u0633\u0639\u0649 \u0644\u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0642\u0627\u0626\u062f\u0629 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u062a\u0628\u0627\u0639\u0647\u0627 \u0627\u0633\u062a\u0631\u0627\u062a\u062c\u064a\u0629 \u062a\u0643\u0627\u0644\u064a\u0641 \u0645\u0646\u062e\u0641\u0636\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0631\u0628\u062d\u064a\u0629 \u062c\u064a\u062f\u0629 \u0639\u0644\u0649 \u0627\u0644\u0623\u0645\u062f \u0627\u0644\u0628\u0639\u064a\u062f \u0623\u0648 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0631\u0628\u0637 \u0633\u064a\u0627\u0633\u062a\u0647\u0627 \u0627\u0644\u0633\u0639\u0631\u064a\u0629 \u0645\u0639 \u0646\u0648\u0639\u064a\u0629 \u0627\u0644\u0645\u0646\u062a\u0648\u062c \u0627\u0644\u062a\u064a \u064a\u062d\u0635\u0644 \u0639\u0644\u064a\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0639\u0646\u062f \u0645\u0642\u0627\u0631\u0646\u062a\u0629 \u0625\u064a\u0627\u0647\u0627 \u0628\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629\u060c \u0648\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646\u0647 \u062a\u0623\u062e\u0630 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0628\u0639\u064a\u0646 \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0623\u062e\u0631\u0649 \u0644\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u060c \u0648\u064a\u0639\u062a\u0645\u062f \u0647\u0630\u0627 \u0627\u0644\u0647\u062f\u0641 \u0639\u0644\u0649 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u062c\u064a\u0629 \u0627\u0644\u0627\u062e\u062a\u0631\u0627\u0642 \u0639\u0644\u0649 \u0646\u0642\u0637\u062a\u064a\u0646 \u0647\u0645\u0627 : \u062f\u062e\u0648\u0644 \u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u062c\u062f\u062f \u0648\u062a\u062e\u0641\u064a\u0636 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u0624\u062f\u064a \u0627\u0644\u062a\u063a\u0637\u064a\u0629 \u0643\u0644\u0641\u0629 \u0627\u0644\u0648\u0627\u062d\u062f\u0629.<\/p>\n

              \u062f. \u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0646\u062a\u062c<\/strong> :<\/p>\n

              \u062a\u0637\u0631\u062d \u0628\u0639\u0636 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0645\u0646\u062a\u062c\u0627\u062a \u0630\u0627\u062a \u062c\u0648\u062f\u0629 \u0639\u0627\u0644\u064a\u0629 \u0625\u0630\u0627 \u0623\u0631\u0627\u062f\u062a \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0647\u062f\u0641 \u0644\u0647\u0627 \u0641\u064a \u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u062a\u064a \u062a\u0645\u062b\u0644\u0647\u0627 \u060c \u0639\u0644\u064a\u0647\u0627 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0628\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0647\u0630\u0627 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0628\u062d\u062b \u0639\u0644\u0645\u064a \u0648\u062a\u0637\u0648\u064a\u0631 \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0646\u0627\u062a\u062c\u0629 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0648\u062a\u0643\u0627\u0644\u064a\u0641 \u0639\u0627\u0644\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0648\u0627\u0644\u0645\u0633\u062a\u0644\u0632\u0645\u0627\u062a \u0627\u0644\u0645\u0631\u0627\u0641\u0642\u0629 \u0648\u0627\u0644\u0623\u064a\u062f\u064a \u0627\u0644\u0639\u0627\u0645\u0644\u0647 \u0648\u0627\u0644\u0643\u0641 \u0627\u0644\u0645\u0627\u0647\u0631\u0629 \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645 \u062e\u062f\u0645\u0627\u062a\u0647\u0627 \u0628\u0634\u0643\u0644 \u0631\u0627\u0642\u064d \u0625\u0644\u0649 \u0632\u0628\u0627\u0626\u0646\u0647\u0627.<\/p>\n

              \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0633\u0639\u0631\u064a\u0629<\/strong> :<\/p>\n

              \u062d\u064a\u062b \u064a\u0645\u0643\u0646 \u062a\u0642\u0633\u064a\u0645\u0647\u0627 \u0627\u0644\u064a \u0639\u0648\u0627\u0645\u0644 \u062f\u0627\u062e\u0644\u064a\u0629 \u0648\u062e\u0627\u0631\u062c\u064a\u0629 : (\u0644\u062d\u0648\u0644 \u060c 202 \u060c 2008) (\u0627\u0644\u0645\u0644\u0627 \u062d\u0633\u0646 \u060c 84 \u060c 2012)<\/p>\n

                \n
              1. \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629<\/strong> :<\/li>\n<\/ol>\n

                \u0625\u0646 \u0627\u0644\u0633\u0639\u0631 \u0647\u0648 \u0627\u0644\u0639\u0646\u0635\u0631 \u0627\u0644\u0648\u062d\u064a\u062f \u0645\u0646 \u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0627\u0644\u0630\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0633\u062a\u062e\u062f\u0645\u0647 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641\u0647\u0627 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0642\u062f\u0631 \u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0627\u0644\u0631\u0628\u062d\u064a\u0629 \u060c \u0648\u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0623\u0633\u0627\u0633 \u064a\u062a\u0648\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u062a\u0646\u0633\u064a\u0642 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0639\u0627\u0644\u064d \u0645\u0639 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c \u060c \u0648\u0645\u0646\u0627\u0641\u0630 \u0627\u0644\u062a\u0648\u0632\u064a\u0639 \u060c \u0648\u0642\u0631\u0627\u0631\u062a \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0644\u062a\u0631\u0633\u064a\u062e \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644 \u060c \u0644\u0630\u0627 \u0641\u0625\u0646 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0632\u064a\u062c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u064a\u062a\u0648\u062c\u0628 \u0623\u0646 \u062a\u0627\u062e\u0630 \u0633\u0648\u064a\u0629 \u0628\u0639\u064a\u0646 \u0627\u0644\u0625\u0639\u062a\u0628\u0627\u0631 \u0639\u0646\u062f\u0645\u0627 \u062a\u0631\u063a\u0628 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u062a\u0637\u0648\u064a\u0631 \u0628\u0631\u0646\u0627\u0645\u062c\u0647\u0627 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0644\u0623\u0646\u0647 \u0644\u0627\u064a\u0645\u0643\u0646 \u0627\u0644\u0641\u0635\u0644 \u0625\u0637\u0644\u0627\u0642\u0627\u064b \u0628\u064a\u0646 \u0647\u0630\u0647 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u062a\u062f\u0627\u062e\u0644\u0629 .<\/p>\n

                  \n
                1. \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629<\/strong> : \u0645\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u064a \u0628\u0625\u0645\u0643\u0627\u0646 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0639\u0644\u064a\u0647\u0627 \u0648\u0627\u0644\u062d\u062f \u0645\u0646\u0647\u0627 \u062a\u062a\u0645\u062b\u0644 :<\/li>\n
                2. \u0637\u0628\u064a\u0639\u0629 \u0627\u0644\u0633\u0648\u0642 \u0648\u062d\u062c\u0645 \u0627\u0644\u0637\u0644\u0628<\/strong> :<\/li>\n<\/ol>\n

                  \u0625\u0646 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u062a\u062d\u062f\u062f \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0625\u0646 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0637\u0644\u0628 \u064a\u062d\u062f\u062f\u0627\u0646 \u062d\u062f\u0647\u0627 \u0627\u0644\u0623\u0639\u0644\u0649 \u060c \u0644\u0630\u0644\u0643 \u0642\u0628\u0644 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u064a\u0646\u0628\u063a\u064a \u0623\u0646 \u064a\u0641\u0647\u0645 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0633\u0639\u0631 \u0648\u0627\u0644\u0637\u0644\u0628 \u0644\u0645\u0646\u062a\u062c\u0647 \u060c \u0648\u062a\u062e\u062a\u0644\u0641 \u062d\u0631\u064a\u0629 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0637\u0628\u0642\u0627\u064b \u0644\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u060c \u0648\u064a\u0645\u064a\u0632 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0648\u0646 \u0628\u064a\u0646 \u0623\u0631\u0628\u0639\u0629 \u0623\u0646\u0648\u0627\u0639 \u0645\u0646 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u064a\u0642\u062f\u0645 \u0643\u0644 \u0645\u0646\u0647\u0627 \u062a\u062d\u062f\u064a\u0627\u064b \u0645\u062e\u062a\u0644\u0641\u0627\u064b \u0644\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u0647\u064a (\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0631\u064a\u0629 \u0648\u0645\u0646\u0627\u0641\u0633\u0629 \u0627\u062d\u062a\u0643\u0627\u0631 \u0627\u0644\u0642\u0644\u0629 \u0648\u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0631 \u0627\u0644\u0643\u0627\u0645\u0644) .<\/p>\n

                    \n
                  1. \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629<\/strong> :<\/li>\n<\/ol>\n

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                    \u0627\u0644\u0633\u0639\u0631<\/strong> :<\/p>\n

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                      \n
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                    2. \u064a\u0639\u062f \u0627\u0631\u062a\u0641\u0627\u0639 \u0627\u0644\u0633\u0639\u0631 \u0645\u0624\u0634\u0631\u0627\u064d \u0639\u0644\u0649 \u0627\u0644\u062c\u0648\u062f\u0629 \u0645\u0646 \u0648\u062c\u0647\u0629 \u0646\u0638\u0631 \u0641\u0626\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0641\u0642\u062f \u0628\u064a\u0646\u062a \u0628\u0639\u0636 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0623\u0646 \u0647\u0646\u0627\u0643 \u0639\u0644\u0627\u0642\u0647 \u0627\u064a\u062c\u0627\u0628\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u0633\u0639\u0631 \u0648\u0627\u0644\u062c\u0648\u062f\u0629 .<\/li>\n<\/ol>\n

                      \u062c. \u0647\u0646\u0627\u0644\u0643 \u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 \u0627\u0644\u0633\u0639\u0631 \u0648\u0645\u0642\u062f\u0627\u0631 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a : \u0623\u064a \u0623\u0646\u0647 \u0645\u0648\u0644\u062f\u0627\u064b \u0644\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u064a\u0646\u0645\u0627 \u0628\u0642\u064a\u0629 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u062a\u0639\u062f \u062a\u0643\u0627\u0644\u064a\u0641\u060c \u0648\u0647\u0630\u0627 \u064a\u0639\u062f \u0623\u0645\u0631\u0627\u064b \u0645\u0647\u0645\u0627\u064b \u0644\u0644\u0645\u0624\u0633\u0633\u0629 \u0644\u0623\u0646\u0647\u0627 \u0625\u0630\u0627 \u0644\u0645 \u062a\u062d\u0642\u0642 \u0627\u064a\u0631\u0627\u062f\u0627\u062a \u0623\u0648 \u0623\u0631\u0628\u0627\u062d \u0645\u0639\u064a\u0646\u0629 \u0641\u0644\u0646 \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 .<\/p>\n

                      \u062f. \u062a\u062d\u062a\u0644 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0627\u0644\u0645\u0631\u062a\u0628\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u0635\u0639\u0648\u0628\u0629 \u0648\u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0639\u0631\u0636 \u0644\u0647\u0627 \u0645\u062f\u064a\u0631\u0648 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0648\u0644\u0645\u0627 \u0644\u0647\u0627 \u062a\u0623\u062b\u064a\u0631 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u062f\u064a\u0645\u0648\u0645\u0629 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0648\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u0647\u0627.<\/p>\n

                      \u062b\u0627\u0646\u064a\u0627\u064b: \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643<\/strong>:<\/p>\n

                      \u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 :<\/strong><\/p>\n

                      \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0647\u0648 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u060c \u0648\u062a\u062a\u0623\u062b\u0631 \u0642\u0631\u0627\u0631\u0627\u062a\u0647 \u0628\u0639\u0648\u0627\u0645\u0644 \u062f\u0627\u062e\u0644\u064a\u0647 \u0645\u062b\u0644 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0648\u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a \u0648\u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0627\u0644\u062f\u0648\u0627\u0641\u0639 \u0648\u0627\u0644\u0630\u0627\u0643\u0631\u0629 \u060c \u0648\u0628\u0639\u0648\u0627\u0645\u0644 \u062e\u0627\u0631\u062c\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0648\u062a\u0623\u062b\u064a\u0631\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u0644\u0629 \u0648\u062c\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u062a\u0641\u0636\u064a\u0644 \u0648\u0627\u0644\u0623\u0635\u062f\u0642\u0627\u0621 \u060c \u0648\u0642\u062f \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0623\u0641\u0631\u0627\u062f\u0627\u064b \u0627\u0648 \u0645\u0646\u0638\u0645\u0627\u062a \u0633\u0648\u0627\u0621 \u0641\u064a \u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u0631\u064a\u0641 \u0623\u0648 \u0627\u0644\u0645\u062f\u064a\u0646\u0629 \u0623\u0648 \u0645\u062e\u062a\u0644\u0641 \u0634\u0631\u0627\u0626\u062d \u0627\u0644\u0645\u062c\u062a\u0645\u0639 (\u0639\u0644\u0627\u0621 \u060c \u0627\u0645\u064a\u0631\u0629 2009 \u060c74) .<\/p>\n

                      \u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u0639\u0627\u0631\u064a\u0641 \u0627\u0644\u062a\u064a \u062a\u0637\u0631\u0642\u062a \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0641\u0642\u062f \u0639\u0631\u0641\u0647 (\u0639\u0628\u064a\u062f\u0627\u062a 1995) : \u0647\u0648 \u0630\u0644\u0643 \u0627\u0644\u0641\u0631\u062f \u0627\u0644\u0630\u064a \u064a\u0642\u0648\u0645 \u0628\u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0633\u0644\u0639\u0629 \u0623\u0648 \u062e\u062f\u0645\u0629 \u0645\u0627 \u0648\u0634\u0631\u0627\u0624\u0647\u0627 \u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647 \u0627\u0644\u062e\u0627\u0635 \u0623\u0648 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647 \u0627\u0644\u0639\u0627\u0626\u0644\u064a .<\/p>\n

                      -\u0641\u064a \u062d\u064a\u0646 \u064a\u0639\u0631\u0641 (\u0627\u0644\u0628\u0643\u0631\u064a 2004) : \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0623\u0646\u0629 \u0630\u0644\u0643 \u0627\u0644\u0634\u062e\u0635 \u0627\u0644\u0630\u064a \u064a\u0642\u062a\u0646\u064a \u0627\u0644\u0628\u0636\u0627\u0639\u0629 \u0623\u0648 \u064a\u0634\u062a\u0631\u064a \u0628\u0647\u062f\u0641 \u0625\u0634\u0628\u0627\u0639 \u062d\u0627\u062c\u0627\u062a\u0647 \u0627\u0644\u0645\u0627\u062f\u064a\u0629 \u0648\u0627\u0644\u0646\u0641\u0633\u064a\u0629 \u0623\u0648 \u0644\u0623\u0641\u0631\u0627\u062f \u0639\u0627\u0626\u0644\u062a\u0647 .<\/p>\n

                      -\u0643\u0645\u0627 \u064a\u0639\u0631\u0641 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0623\u0646\u0647 \u0627\u0644\u0634\u062e\u0635 \u0627\u0644\u0639\u0627\u062f\u064a \u0623\u0648 \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u064a \u0627\u0644\u0630\u064a \u064a\u0642\u0648\u0645 \u0628\u0634\u0631\u0627\u0621 \u0627\u0644\u0633\u0644\u0639 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0645\u0646 \u0627\u0644\u0633\u0648\u0642 \u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u0647 \u0627\u0644\u0634\u062e\u0635\u064a \u0623\u0648 \u0644\u063a\u064a\u0631\u0629 \u0628\u0637\u0631\u064a\u0642\u0629 \u0631\u0634\u064a\u062f\u0629 \u0641\u064a \u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u0627\u0644\u0625\u0633\u062a\u0647\u0644\u0627\u0643 \u062d\u064a\u062b \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0631\u0634\u064a\u062f\u0629 \u0644\u0625\u0634\u0628\u0627\u0639 \u062d\u0627\u062c\u0627\u062a\u0647 \u0648\u0645\u062a\u0637\u0644\u0628\u0627\u062a\u0647 \u0648\u0627\u0644\u062a\u064a \u062a\u0634\u0628\u0639 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062d\u0635\u0648\u0644\u0647 \u0639\u0644\u0649 \u0627\u0644\u0633\u0644\u0639 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0645\u0646 \u0627\u0644\u0633\u0648\u0642 \u0639\u0646 \u0637\u0631\u064a\u0642 \u0639\u0645\u0644\u064a\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629.<\/p>\n

                      -\u0648\u0645\u064a\u0632 \u0643\u0644 \u0645\u0646 (Kotler1999) \u060c (\u0627\u0644\u062f\u0631\u0627\u062f\u0643\u0629 \u0648\u0627\u0644 \u0634\u0628\u0644\u064a :2002) \u060c (\u0627\u0644\u0642\u0632\u0627\u0632 \u0648\u0627\u0644\u0645\u0627\u0644\u0643 2001) \u060c( \u0646\u062c\u0645\u060c 2004) \u0628\u064a\u0646 \u0646\u0648\u0639\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0647\u0645\u0627 :<\/p>\n

                      1-\u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u062e\u0627\u0631\u062c\u064a : \u0647\u0648 \u0630\u0644\u0643 \u0627\u0644\u0641\u0631\u062f \u0627\u0644\u0645\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u0630\u064a \u062a\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644\u0647 \u0643\u0627\u0641\u0629 \u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0648\u0627\u0644\u062c\u0647\u0648\u062f \u0645\u0646 \u0623\u062c\u0644 \u062a\u062d\u0642\u064a\u0642 \u0631\u063a\u0628\u0627\u062a\u0629 \u0648\u062a\u062d\u0641\u064a\u0632\u0647 \u0641\u064a \u0627\u0642\u062a\u0646\u0627\u0621 \u0627\u0644\u0633\u0644\u0639\u0629 \u0623\u0648\u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u062a\u062c\u0647\u0627 \u0627\u0644\u0645\u0646\u0637\u0645\u0629 .<\/p>\n

                      2-\u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u062f\u0627\u062e\u0644\u064a : \u0648\u064a\u0634\u0645\u0644 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0627\u0644\u0639\u0627\u0645\u0644\u064a\u0646 \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u0625\u062f\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0623\u0642\u0633\u0627\u0645 \u0648\u0627\u0644\u0634\u064f\u0639\u0628 \u060c \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u0639\u0627\u0645\u0644\u0648\u0646 \u0645\u0639 \u0628\u0639\u0636\u0647\u0645 \u0627\u0644\u0628\u0639\u0636 \u0644\u0627\u0646\u062c\u0627\u0632 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 .<\/p>\n

                      \u0645\u0641\u0647\u0648\u0645 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 : <\/strong><\/p>\n

                      \u064a\u0639\u062f \u0627\u0644\u0632\u0628\u0648\u0646 \u0627\u0644\u0645\u062d\u0631\u0643 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0644\u0644\u0645\u0624\u0633\u0633\u0629 \u060c \u0641\u0647\u064a \u062a\u0633\u0639\u064a \u062f\u0627\u0626\u0645\u0627 \u0644\u0625\u0631\u0636\u0627\u0626\u0647 \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0648\u0644\u0627\u0626\u0647 \u060c \u0644\u0623\u0646 \u0641\u0647\u0645 \u062d\u0627\u062c\u062a\u0647 \u064a\u0632\u064a\u062f \u0645\u0646 \u0642\u062f\u0631\u0629 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0623\u0641\u0636\u0644 \u0645\u0633\u062a\u0648\u0649 \u0644\u0644\u0646\u0645\u0648 \u060c \u0641\u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u062a\u064a \u0644\u0647\u0627 \u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0625\u0636\u0627\u0621 \u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646\u0647\u0627 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0627\u0644\u0645\u062d\u0627\u0641\u0638\u0629 \u0639\u0644\u0649 \u062d\u0635\u062a\u0647\u0627 \u0627\u0644\u0633\u0648\u0642\u064a\u0629 \u0648\u0627\u0644\u062a\u0648\u0633\u0639 \u0648\u0627\u0644\u0646\u0645\u0648 \u0648\u0627\u0644\u0632\u064a\u0627\u062f\u0629 \u0641\u064a \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0645\u0633\u062a\u0642\u0628\u0644\u0627\u064b.<\/p>\n

                      \u062a\u0639\u0631\u064a\u0641 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 :<\/p>\n

                      \u0639\u0631\u0641 Kotler \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 : “\u0625\u062d\u0633\u0627\u0633 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0627\u0644\u0645\u062a\u0639\u0629 \u0623\u0648 \u062e\u064a\u0628\u0629 \u0627\u0644\u0623\u0645\u0644 \u0627\u0644\u0646\u0627\u062a\u062c\u0629 \u0639\u0646 \u0645\u0642\u0627\u0631\u0646\u062a\u0647 \u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0646\u062a\u0648\u062c \u0627\u0644\u0645\u0642\u062f\u0645 \u0644\u0647 \u0628\u062a\u0648\u0642\u0639\u0627\u062a\u0647 \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0639\u0646 \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u062a\u0648\u062c ” .<\/p>\n

                      \u0648\u0639\u0631\u0641 \u0643\u0644 \u0645\u0646 Reed & Hall \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0623\u0646\u0647 “\u062f\u0631\u062c\u0629 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0632\u0628\u0648\u0646 \u0645\u062f\u0649 \u0641\u0627\u0639\u0644\u064a\u0629 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0641\u064a \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0644\u0628\u064a \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647 \u0648\u0631\u063a\u0628\u0627\u062a\u0647 ” .<\/p>\n

                      \u0643\u0645\u0627 \u064a\u0624\u0643\u062f Caraman \u0639\u0644\u0649 \u0648\u062c\u0648\u062f \u0645\u0641\u0647\u0648\u0645\u064a\u0646 \u0644\u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u0647\u0644\u0643 \u0623\u062d\u062f\u0647\u0645\u0627 \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646 \u062c\u0648\u062f\u0629 \u0627\u0644\u062e\u062f\u0645\u0629 \u0648\u0627\u0644\u0622\u062e\u0631 \u0639\u0644\u0649 \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u062a\u0628\u0627\u062f\u0644\u0627\u062a \u0645\u062a\u0631\u0627\u0643\u0645\u0629 \u060c \u0625\u0630 \u064a\u062a\u062d\u0642\u0642 \u0627\u0644\u0623\u0648\u0644 \u0645\u0646 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u0628\u0627\u062f\u0644 \u0627\u0644\u062a\u064a \u0633\u062a\u062d\u062f\u062f \u0641\u064a \u0636\u0648\u0621 \u0645\u0633\u062a\u0648\u0649 \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u0633\u0627\u0628\u0642\u0629 \u0645\u0646 \u0627\u0644\u0646\u0627\u062a\u062c \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u060c \u0623\u0645\u0627 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u062b\u0627\u0646\u064a \u064a\u0642\u0648\u0645 \u0639\u0644\u0649 \u0625\u062c\u0645\u0627\u0644\u064a \u062e\u0628\u0631\u0629 \u0627\u0644\u0625\u0633\u062a\u062e\u062f\u0627\u0645 \u0644\u062f\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0639\u0628\u0631 \u0645\u062f\u0629 \u0632\u0645\u0646\u064a\u0629 \u0645\u0639\u064a\u0646\u0629 ” (\u0639\u0644\u0627\u0621 \u0639\u0628\u0627\u0633 \u0639\u0644\u064a 2009) .<\/p>\n

                        \n
                      1. \u0623\u0647\u0645\u064a\u0629 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 :<\/li>\n<\/ol>\n

                        \u064a\u0624\u0643\u062f Kotler \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u062c\u0627\u0644 \u0623\u0646 \u0639\u0644\u0649 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0627\u0644\u062a\u064a \u062a\u0631\u063a\u0628 \u0641\u064a \u0627\u0644\u0646\u062c\u0627\u062d \u0641\u064a \u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0627\u0644\u064a\u0648\u0645 \u0623\u0646 \u062a\u062c\u0639\u0644 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0627\u0644\u0646\u0648\u0627\u0629 \u0627\u0644\u062a\u064a \u062a\u062f\u0648\u0631 \u062d\u0648\u0644\u0647\u0627 \u0639\u0645\u0644\u064a\u0627\u062a\u0647\u0627 \u0648\u0623\u0646 \u062a\u0628\u062a\u0639\u062f \u0639\u0646 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u0628\u064a\u0639\u064a \u0648\u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0627\u0644\u062d\u062f\u064a\u062b \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0648\u064a\u0646\u062a\u0647\u064a \u0628\u062d\u0627\u062c\u0627\u062a \u0648\u0631\u063a\u0628\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u0643\u064a\u0641\u064a\u0629 \u0625\u0634\u0628\u0627\u0639\u0647\u0627 . (\u0639\u0627\u062f\u0644 \u0632\u0627\u064a\u062f 2003).<\/p>\n

                        \u0648\u0627\u0644\u0634\u0643\u0644 (1) \u0627\u0644\u062a\u0627\u0644\u064a \u064a\u0648\u0636\u062d \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643:<\/p>\n

                        –<\/p>\n

                        \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0624\u062b\u0631\u0629 \u0641\u064a \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643<\/p>\n

                        \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 :<\/strong><\/p>\n

                        -\u0627\u0644\u0639\u0645\u0631<\/p>\n

                        -\u062f\u0648\u0631\u0629 \u062d\u064a\u0627\u0629 \u0627\u0644\u0627\u0633\u0631\u0629<\/p>\n

                        -\u0627\u0644\u0638\u0631\u0648\u0641 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629<\/p>\n

                        – \u0646\u0645\u0637 \u0627\u0644\u062d\u064a\u0627\u0629<\/p>\n

                        \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0646\u0641\u0633\u064a\u0629 :<\/p>\n

                        -\u0627\u0644\u062f\u0627\u0641\u0639\u064a\u0629<\/p>\n

                        – \u0627\u0644\u0627\u062f\u0631\u0627\u0643<\/p>\n

                        – \u0627\u0644\u062a\u0639\u0644\u064a\u0645<\/p>\n

                        – \u0627\u0644\u0625\u062a\u062c\u0627\u0647\u0627\u062a<\/p>\n

                        \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629:<\/strong><\/p>\n

                        -\u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0639\u0627\u0645\u0629<\/p>\n

                        – \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0641\u0631\u0639\u064a\u0629<\/p>\n

                        -\u0627\u0644\u062b\u0642\u0627\u0641\u0629\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629<\/p>\n

                        \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629: <\/strong><\/p>\n

                        -\u0627\u0644\u062c\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0631\u062c\u0639\u064a\u0629<\/p>\n

                        – \u0627\u0644\u0627\u0633\u0631\u0629<\/p>\n

                        – \u0627\u0644\u0627\u062f\u0648\u0627\u0631 \u0648\u0627\u0644\u0645\u0643\u0627\u0646\u0629<\/p>\n

                        \u0627\u0644\u0645\u0635\u062f\u0631:<\/strong> (\u0639\u0644\u0627\u0621 \u060c \u0623\u0645\u064a\u0631\u0647 \u060c2009\u060c78)<\/p>\n

                        \u0645\u0646 \u0627\u0644\u0634\u0643\u0644 \u0623\u0639\u0644\u0627\u0647 \u064a\u062a\u0636\u062d \u0644\u0646\u0627 \u0623\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631 \u0641\u064a \u0627\u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0634\u0631\u0627\u0626\u064a \u0644\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0647\u064a :<\/p>\n

                        \u0623\u0648\u0644\u0627\u064b: \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 :<\/p>\n

                        \u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0628\u0645\u0641\u0647\u0648\u0645\u0647\u0627 \u0627\u0644\u0639\u0627\u0645 \u0645\u0646 \u0623\u0643\u062b\u0631 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0647 \u0639\u0644\u0649 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u0647\u064a \u0645\u0646 \u0627\u0644\u0645\u062d\u062f\u062f\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0631\u063a\u0628\u0627\u062a \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u062a\u062a\u0636\u0645\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 \u0645\u0627 \u064a\u0644\u064a : \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u2013 \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0641\u0631\u0639\u064a\u0629 \u2013 \u0627\u0644\u0637\u0628\u0642\u0629 \u0627\u0644\u0625\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0648\u0628\u0642\u062f\u0631 \u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0641\u064a \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0641\u0625\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 \u062a\u0641\u064a\u062f \u0627\u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0634\u0631\u0627\u0626\u064a \u0644\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 .<\/p>\n

                        \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0637\u0628\u0642\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 : \u064a\u0647\u062a\u0645 \u0631\u062c\u0644 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0637\u0628\u0642\u0627\u062a \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 : (\u0627\u0644\u063a\u0646\u064a\u0629 \u2013 \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0629 \u2013 \u0627\u0644\u062f\u0646\u064a\u0627) \u0641\u0633\u0644\u0639\u0629 \u0631\u062c\u0644 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u064a\u062c\u0628 \u0623\u0646 \u0644\u0627 \u062a\u0634\u0628\u0639 \u0631\u063a\u0628\u0627\u062a \u0648\u062d\u0627\u062c\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u0641\u0642\u0637 \u0648\u0644\u0643\u0646 \u0636\u0631\u0648\u0631\u064a \u0623\u0646 \u062a\u062a\u0645\u0627\u0634\u0649 \u0647\u0630\u0647 \u0627\u0644\u0633\u0644\u0639\u0629 \u0645\u0639 \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u0625\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0645\u062f\u0646\u0629 \u0628\u0645\u062e\u062a\u0644\u0641 \u0637\u0628\u0642\u0627\u062a\u0647\u0645 \u062d\u062a\u0649 \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0648\u0636\u0639 \u0633\u064a\u0627\u0633\u0629 \u0633\u0639\u0631\u064a\u0629 \u062a\u062a\u0646\u0627\u0633\u0628 \u0645\u0639 \u0627\u0644\u0637\u0628\u0642\u0629 \u0627\u0644\u062a\u064a \u064a\u0646\u062a\u0645\u064a \u0625\u0644\u064a\u0647\u0627 \u0627\u0644\u0641\u0631\u062f .<\/p>\n

                        \u062b\u0627\u0646\u064a\u0627\u064b : \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 :<\/p>\n

                        \u064a\u062a\u0623\u062b\u0631 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0625\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u062c\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0631\u062c\u0639\u064a\u0629 \u0648\u0627\u0644\u0623\u0633\u0631\u0629 \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u0631 \u0648\u0627\u0644\u0645\u0643\u0627\u0646\u0629 \u0627\u0644\u0625\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u060c \u0648\u062a\u0634\u064a\u0631 \u0627\u0644\u062c\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0631\u062c\u0639\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u062c\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0646\u062a\u0645\u064a \u0625\u0644\u064a\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u0627\u0644\u062a\u064a \u064a\u0637\u0645\u062d \u0625\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0645\u0627\u0621 \u0625\u0644\u064a\u0647\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0632\u0648\u062f\u0647 \u0628\u0647\u0627 \u0648\u0627\u0644\u0636\u063a\u0648\u0637 \u0627\u0644\u062a\u064a \u062a\u0645\u0627\u0631\u0633\u0647\u0627 \u0639\u0644\u064a\u0647 .<\/p>\n